Protect Rural Communities
At the New York State Association for Rural Health (NYSARH), we are proud to partner with the Department of Health and Human Services (HHS) and other local, state, and national organizations on the Risk Less. Do More. campaign. This nationwide initiative aims to raise awareness and build confidence in vaccines that help reduce the risk of severe illness from common respiratory viruses.
Through this campaign, we empower healthcare providers across New York to share vital information and resources with their patients. Vaccines are a key tool in protecting vulnerable populations, and healthcare providers play a crucial role in this effort. NYSARH is committed to supporting rural healthcare workers by providing the education, tools, and resources they need to increase vaccine uptake and improve health outcomes.
To assist in these efforts, we’ve included a comprehensive toolkit featuring ads, educational materials, and resources designed to help you reach at-risk patients and strengthen your community’s health defenses.
Together, we can take action to Risk Less and Do More for a healthier New York.
NYSARH Press Release: https://nysarh.org/wp-content/uploads/2024/10/HHS-PRV-Partnership-Press-Release_NYSARH_Final.docx.pdf
Adults 60+
Flu and COVID-19 vaccines lower your risk of being hospitalized if you get sick. So get your vaccines and keep flu and COVID-19 from interrupting you.
Long-Term Care Home Residents
Most residents in long-term care live with a health issue that raises their risk of severe flu, COVID-19, or RSV. Talk to them about getting their vaccines.
Health Navigators
If your loved one is 75 or older, or 60 or older living in a long-term care home, help them get an RSV vaccine.
What Older Adults Need to Know About Flu and COVID-19 Vaccines
About the Campaign
The U.S. Department of Health and Human Services (HHS) Pan Respiratory Virus (PRV) Public Education Campaign (PEC), also called Risk Less. Do More., is a national, integrated effort to increase awareness of, confidence in, and uptake of vaccines that reduce severe illness from influenza (flu), COVID-19, and the Respiratory Syncytial Virus (RSV) in at-risk populations. The campaign will also:
- Help limit the spread of these viruses in all populations by informing people about effective prevention measures they can take.
- Deliver research-based messages through paid, earned, and owned media including TV, radio, print, social, other digital, and out-of-home platforms.
- Partner with national, state, and local organizations to ensure that all audiences have access to information that can help them avoid illness and protect themselves, their families, and their communities from highly contagious respiratory viruses.